Though personal letters have largely been replaced with emails and social media, the direct mailer has managed to survive in the digital age. In fact, the Data & Marketing Association reveals that even though the volume of direct mail has declined in the past decade, there's no better time to … [Read more...]
Direct Mail Printing, Data Management and Fulfillment
Las Vegas Color Graphics is a full-service provider for direct mail campaigns. We provide printing, data management, variable imaging, and mailing.
Direct mail offers a myriad of marketing potential, but is direct mail for home improvement companies the right solution for your business? Many of your competitors think so. Let's look at why. The Benefits of Direct Mail for Home Improvement One of the biggest benefits of direct mail for … [Read more...]
Despite the rise of digital everything, direct mailings are still thriving as a profitable marketing outlet. That is, if you know how to properly plan and execute your campaign. Successful direct mailings take more than designing an offer, acquiring a list, and paying for postage. If you want … [Read more...]
Despite the widespread use of digital everything, print marketing continues to thrive. Whether you're using direct mail marketing or handing out hard-copy brochures or flyers, these 5 print marketing tips can help you make the right statement in every project. Print Marketing Tips for Making the … [Read more...]
Even in today's digitally thriving economy, direct mail still maintains its status as one of the biggest ROI-boosting marketing methods. However, if you want to see any real benefit from your campaigns, you'll first need to understand your options for using direct mail demographics … [Read more...]
Direct mail campaigns come with seemingly infinite considerations: what should the mailing look like, how much should I spend, how do I get leads… the list goes on. But one detail many marketers overlook is how the direct mail envelopes you choose affect the results of your campaign. Go to any … [Read more...]