It's not an exaggeration to say that environmental conservation is a major motivator these days. Businesses need to be seen to be contributing to the solution, not the problem, no matter what industry sector they inhabit. One of the best ways to showcase the fact that any business is environmentally … [Read more...] about Eco-Friendly and Fashionable: Recycled Paper Business Cards Make a Major Statement
Fundraising with direct mail seems pretty old-fashioned today, but the truth may surprise you! Fundraising is an important part of so many different organizations. Charities and other nonprofits rely on member fundraising to a large degree, and things like donation drives for food pantries or … [Read more...] about Fundraising With Direct Mail: Does It Still Work?
Looking for the best print house for your business needs? Here are some great professional printing tips to tell the best from the rest! Just about every single business out there should have a good relationship with a professional printer. From marketing materials like brochures and flyers … [Read more...] about Professional Printing Tips for Businesses Looking for the Best Print Partner
Metallic ink printing can add a real elegant touch to your printed materials. Here's what you need to know about this specialty print method! Whether you're creating a new business card for yourself, designing a brochure, handout, or other type of promotional material for a convention or similar … [Read more...] about Metallic Ink Printing: Punching Up Your Next Print Run With Pizazz
Direct mail marketing is one of the most vibrant and effective methods for growing your business. Even in the all-digital age of today where so much time and resources are spent on building an online presence, older marketing methods like direct mail are still going strong and are likely to be … [Read more...] about EDDM Postcards: The Most Affordable (and Effective) Direct Mail Marketing Strategy You’ve Never Heard Of
Direct mail is a powerful marketing tool that can be used to great effect, but only if you know how to leverage it. You can't just send anything you want through USPS -- there are some serious rules and regulations you need to follow. Here are the most important direct mail guidelines that you need … [Read more...] about Direct Mail Guidelines that Every Mail Marketer Needs to Know