In the competitive spaces of commerce, getting your company’s name out there is an absolute must. No one is going to buy your products or services if they don’t know you exist, and that makes marketing a requirement. One of the best tools for marketing your business has always been creating printed materials like brochures – but this requires knowing how brochure designing works.
This knowledge isn’t always simple to access. Understanding the ins and outs of designing these types of marketing materials – and then how to use them effectively – isn’t easy. Thankfully, it’s not nearly as hard as you might believe, as long as you have an inside line on what to do and where to go. Here’s some invaluable guidance on brochure designing to make your marketing quicker and easier.
Brochure Designing Unlocks Some Serious Benefits
Designing a brochure provides some major benefits if you’re trying to increase the visibility of your company. Research has shown that a full 80 percent of people who see a business in a brochure consider visiting it. On top of that, just the mere existence of a brochure is enticing; that same research revealed that 7 out of 10 visitors to a location where brochures are available tend to pick them up.
The effectiveness of a company brochure is dependent on a few factors of course. Following proper brochure designing guidelines is obviously important, as you need to ensure your brochure draws the eyes of visitors and encourages them to pick up your brochure. Ensuring your brochures are in the right place to be seen is another important factor as well, and that means having effective distribution plans.
Getting Help in Designing and Distributing Brochures
Knowing that brochures are a great way to drum up interest in your company is one thing; designing and distributing those brochures is another one entirely. You need to understand how to design and layout a brochure using effective graphic design techniques. You also need to get these brochures printed out!
In cases such as these, it’s crucial to partner with a print house in your area that offers a full range of design and layout services. Print partners that also offer direct mail services, which can help you get your brochures in front of as many eyes as possible, are even better. But not every print house is the same. Which one should you choose?
Las Vegas Color Graphics: Your Best Bet for Brochure Design and Distribution
Here at Las Vegas Color Graphics, we know exactly what goes into a good brochure. For the last 40 years, we’ve been serving the Las Vegas community, offering a full spectrum of high-quality design, printing, and direct mail services to generations of businesses.
We have a dedicated and knowledgeable staff of graphic designers and graphic designers that will work with you to create the kind of brochure you can be proud of. We’ll print your brochures to your specifications and even help with direct mail fulfillment for maximum market saturation. Contact us today and request a quote!