Do you own or manage a business? If so, then you understand the importance of quality printed marketing materials. After all, you won't be successful for very long without the ability to reach your target audience. While there's no denying that there are now more tools available … [Read more...] about 7 of the Best Ways to Increase Sales Using Printed Marketing Materials
Las Vegas Color Graphics' advanced digital printing provides quick turnaround with quality results.
Since there are over 30.2 million small businesses in the US, it's important that you make yours stand out among the competition. A product sell sheet -- a one-page printed advertisement for your product is a great way to do this. A product sell sheet is intended to engage customers and … [Read more...] about 6 Great Tips for Designing and Printing a Reader-Friendly Product Sell Sheet
Color reproduction from screen to print is a lot more complicated than you might think. Here's why what you see isn't always what you get. It's happened to the best of us: you slave over the draft of a graphics-heavy document for work, putting in long hours ensuring that you get every detail … [Read more...] about From Screen to Print: The Challenge of Accurate Color Reproduction
In the world of printmaking, digital presses are the newest technology out there. Here's what digital printmaking brings to the table. Once upon a time, there was just one game in town when it came to printmaking: offset presses. These printing presses ruled the roost for decades, but then new … [Read more...] about Digital Presses and Advancing the Art of Printmaking
If you've even spent a minute living or working with someone who's in the print industry, you've probably been astounded and confused by the amount of industry jargon you've heard. It can be near-incomprehensible at times, and that's even if the time is taken to explain things to you! One of the … [Read more...] about CMYK Printing: What It Is, What It Does, and What It Means for Your Business
The printing industry can certainly seem like magic sometimes. You order a stack of flyers or business cards and then, miraculously, a few days later you have the finished product in your hand. There's no witchcraft involved, of course -- just the science of printmaking, a combination of skill, … [Read more...] about The Printing Process: Understanding Prepress Equipment and Methods