When you're designing a product brochure, you have one goal in mind: to sell the product. There's no other reason you'd invest the time, talent, and resources in creating a product brochure. The last thing you want to do is design a brochure that doesn't help you achieve your goals. Product … [Read more...] about Product Brochure Design: 6 Must-Have’s for an Effective Project
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Print Perfection: 12 Print Design Tips to Create Wow-Worthy Projects Print design is a delicate balance of art and science that has carved out a niche among graphic designers. On the artistic side, the designs you create on the computer don’t always look as masterful when printed on … [Read more...] about Print Perfection: 12 Print Design Tips to Create Wow-Worthy Projects
Choosing a font for your print projects is no easy feat. The right choice ensures that your message is well-received. A poor font choice could obscure your message, create confusion, or fail to make your print pieces live up to their potential. There’s a major difference between what you see on … [Read more...] about The Ultimate Guide to the Best Fonts for Printing
Printed gift cards aren't just another product you sell. They can actually be used as an effective marketing tool, especially during the holiday season. Gift cards are one of the most popular forms of gift-giving in today's economy. In fact, 61% of survey respondents claim they'd rather get a gift … [Read more...] about How to Use Printed Gift Cards in Your Holiday Marketing Strategy
Sending business Christmas cards might not be on your radar just yet, but the holidays are rapidly approaching and now's the time to start planning. Whether you've sent Christmas cards in the past or are considering starting a new tradition, you might be wondering if they're worth the time and money … [Read more...] about Business Christmas Cards: Are They a Valuable Investment or a Waste of Money?
When is the last time you received a business thank you card? Some may consider thank you cards a lost art, especially in the business world. We’re just not sending as much mail as we used to. But that’s exactly why now is the perfect time to revive this business practice. Not to mention - it … [Read more...] about The Power of Business Thank You Cards