Business growth is important. More specifically, marketing your business for growth is essential. It doesn't matter if you're the head of a multinational corporation with offices around the globe or if you're a one-man band managing a startup from your garage -- growing your business is always going … [Read more...] about Sales Letters: The Secret Weapon to Business Marketing Success
Direct Mail Printing, Data Management and Fulfillment
Las Vegas Color Graphics is a full-service provider for direct mail campaigns. We provide printing, data management, variable imaging, and mailing.
Digital printing has come a long way from the days of those noisy dot-matrix office machines. Today, the methods have become so advanced, and so widespread, that old industry standards have given way. The results have been nothing short of extraordinary, especially when it comes to how it can help … [Read more...] about How Digital Print Solutions Support the Success of Business
Direct mail is alive and kicking, even today in the digital marketing age. In fact, response rates to direct mail are still anywhere from six to nine times higher than in other media, like email, paid search, or social media. Not only that, but research has shown that for every $167 you spend on … [Read more...] about How to Make Printing Direct Mail Postcards a Breeze
Are your direct mailers worth the time, money, and brainpower you're spending on them? If not, it might only take a few simple tweaks to your direct mailers to turn your concepts into profit-driving campaigns. Direct mailers are far from dead. Actually, they remain one of the most powerful forms … [Read more...] about Direct Mailers: 8 Tips to Create More Effective Campaigns
If you're planning a direct mail campaign, knowing the EDDM rules can help you to make money-saving decisions and ensure a smooth campaign from start to delivery date. Here's what you need to know about EDDM rules for your direct mailing needs: What is EDDM? EDDM stands for Every Door Direct … [Read more...] about EDDM Rules Every Business Should Know
Fundraising is a top priority for non-profit organizations, and many are skittish about using direct mail to propel their efforts. Visiting a business in person or picking up the phone doesn't cost anything but time. Sending an email is fast and free. Direct mail takes an initial investment of … [Read more...] about 7 Non-Profit Direct Mail Tips to Make Your Next Campaign Successful