Not every print job is the same. In fact, almost no two print jobs are (exactly) alike. But the printed pieces that stand out as exceptional often have one secret ingredient in common: they utilize custom techniques. With the right shop, custom printing options are available to you for almost any project. From simple details on business cards to knockout banners, the sky is the limit.
What types of custom printing options are there?
With the right bandwidth, almost anything you can dream up can be accomplished. At Las Vegas Color, we have a 100,000 square foot space to work with and a dedicated team with years of expertise under their belts. We are the largest sheet-fed printer in Nevada and we regularly invest in new equipment and cutting edge technologies that help enhance our services. This kind of setup means that just about any custom print job is on the table.
Here are just a few examples of custom print options we offer:
Lamination. Heat-sealed plastic protects print materials from water, wind, or damage, keeping them like new for an extended period of time. Lamination transforms flimsy items into sturdy and reusable documents that can withstand even the toughest of use.
Printed items that benefit from lamination:
- Restaurant menus
- Name badges
- Posters and notifications
Multiple types of binding. We offer several types of binding for small books, pamphlets, brochures, presentations, and more. (Our team continually adds to their bindery repertoire, so be sure to ask about this service if you have not recently.)
Variable data. Promo codes, SKU numbers, contact information and more can be added to any piece upon request. We also have the capacity to track data and analytics to gain insights from your marketing efforts.
Imagine the possibilities (and increased ROI) when using variable data or image personalization on direct mail. When recipients receive a personalized item in their mailbox, it increases the chances of retention and response.
Perforation. One of the simpler custom print options, a perforation such as an easy-tear section can literally give your customers something to ‘hold on to’ and use for later reference.
Scoring. Many print jobs require folding after printing. Believe it or not, there is a right and wrong way to fold items to make them impeccable. Although some printed papers will fold fine (usually lightweight stocks) other heavier stocks can crack or split without scoring.
Perfect for card stocks and other heavier stock weights, scoring creates a clearly delineated line or fold.
Pre-folding. With the largest team of full-time hand assembly technicians in Nevada, we’re able to fulfill large orders from “standard” to elaborate custom designs in an impressively short amount of time.
Drilling. Add drill holes for a range of sizes and applications.
Rounded Corners. Of all the custom printing options, this is particularly popular right now, both in style and because it protects your printed pieces from showing wear and tear.
Embossing or Engraving. Stamps, logos, graphics or text can be offset from the page using either embossing or engraving for a distinctive, memorable appearance.
Helpful tip: When embossing type, be sure to leave adequate space between letters. If the type is too close, they can merge and blur the type once embossing is completed.
Foil Stamping. This method of custom printing can be used both as a method of authentication or simply for its aesthetic appeal.
Die Cutting. One of the best ways to make your piece distinctive, our shop features a new technology called the Brause letterpress that can die-cut a 41″ sheet.
Go for a shape that is associated with your brand. You can even have a cut out of your logo on your folder, in most cases.
From our article regarding die cut folders.
Printing on usual substrates. As part of our new tech initiatives and custom printing options, our interdeck UV drying lamps can cure ink on exotic substrates that would normally be impossible to use, including plastic and foils and more much.
Have a somewhat unusual, nontraditional, creative project you would like to get started? We have quite a few custom print options available to share. Send us a quick note or feel free to give us a call directly at 702.617.9000.