Whether you’re using a targeted, vertical market client database, or a gigantic, 15 million record holding database with multiple sources, keeping track of every record is vitally important to the profitability of all direct mail campaigns.
As a leader in direct mail, we know that the success of your drop starts with how your data is handled and managed. Look at our customers – Caesar's Entertainment, MGM Resorts International, Wynn Resorts – and you’ll know that we’re accustomed to meeting the highest standards of data management – every day.
Because we built our business around serving some of the most demanding users of one-to-one direct marketing, our direct mail platform is capable of serving the needs of all levels of users.
Some things are just better left to the experts. Let Las Vegas Color Graphics manage your direct mail data management. Our direct mail department coordinates and executes single and recurring mailings so you and your staff are free to handle your other pressing initiatives.
Variable Imaging and Data Management
From simple post cards to complex, multi-versioned four-color variable digital campaigns, we’ve built the engine that provides our customers with the benefit of size, value, and peace of mind. Las Vegas Color is an expert at delivering complex campaigns involving the most complicated data matrices without extending delivery dates.
Working with You and the USPS
As the only USPS certified full-service mailing provider in Nevada, we have the tools, resources, and staff to manage complex mailings. Our data and postal experts know how important your data management is and work intertwined with you and the United States Postal Service. Our services include data entry, merge/purge, list management, and National Change of Address certification.
Exceptional Data Management and Security for Direct Mail Campaigns
Successfully handling complex multi-versioned campaigns can only be achieved through exceptional data management and data security. The data management professionals at Las Vegas Color offer the best in advanced database management and variable data set-up.
Additionally, for the benefit of our customers, we carry a $15 million E&O (error and omission) and a $3 million cyber theft insurance policy. You can be assured that your data and printed materials are protected and kept confidential in our plant at all times. Las Vegas Color is secured 24 hours a day, 7 days a week.
Need more information about our direct mail data management? Call us at 702.617.9000 to speak with one of our experts.
