One of the major benefits of outsourcing to a commercial printing company is the variety of printing options. Rather than being limited by your office printer, you have a whole new world of professional print options to explore.
But in order to take advantage of them, you have to know how they work–and when they’re the right choice. Here’s a look at some of the most popular commercial printing options and how to assess your printing job.
Digital printing is the most familiar of the three. This is the technique you use all the time to print documents at home or at work–it uses digital files from a computer as the printing source.
Because digital printing does not rely on press plates or setup sheets, it’s quite easy (and cost-effective) to set up. This is why it’s one of the most popular printing options for businesses.
Advantages of digital printing include:
- Quick turnaround
- Higher quality
This option is ideal for anyone who needs a short turnaround on their printing job, or printing options with a high degree of customization.
Offset lithography, or simply offset printing, is one of the most common flat printing techniques. It uses a printing plate with an image of the content that needs to be printed. Once the plate is inked, this is the only part of the plate that holds ink (and thus, an image).
To print, the plate is pressed to a rubber blanket, which is in turn pressed on the printing surface.
Advantages of offset printing include:
- Capacity to print on any flat surface
- Easy to tweak projects for color adjustments
- Excellent and consistent image quality
- Prints on many types of substrates
Like any artisan process, offset printing requires more setup time and specialized equipment. You’ll get more value out of the process by using it for high-volume jobs, like newsletters or stationery.
LED UV printing is a newer technique that makes a huge impression. You get high-quality, crisp images with vivid color, no need for a sealing coat, and a shorter turnaround time.
This technique relies on UV curing. Rather than using heat, the printer uses UV light to dry the ink in a split second. This removes the need for a sealing coat, reduces the amount of ink needed for a job, and retains the image’s depth of color.
Advantages of LED UV printing include:
- Short turnaround time
- High image quality
This technique is ideal for high-end printing jobs made to display luxury products.
Choosing the Right Printing Options for You
All this comes back to one question: how do you know which printing options are right for you?
Digital printing works well on most print jobs, but it’s the preferred choice for those who need a short turnaround time and cost-effective production. Offset printing is ideal for large print runs with a high order volume. LED UV lighting is a good investment for luxury print products that need extra vividness.
All the Printing Options You Need in One Great Service
No matter what your preferred printing technique is, it pays to invest in the right expert for the job. That’s where we come in.
Las Vegas Color Graphics has been the leading integrated printing and mailing service provider in Las Vegas and the larger Nevada area for 30 years. Clients from MGM Mirage to Harrah’s rely on us for our broad expertise, 24/7 production time, and laser-focus on the unique needs of every client.
So no matter what printing options you need, we know how to give you the best possible result. Ready to make an investment for your business? Request a quote today.