Direct mail for restaurants is an integral part of any hospitality company's marketing campaign, regardless of size or budget. The restaurant business is a highly competitive one. You're vying for the attention of the dining public, and there are so many different factors that go into play … [Read more...] about Direct Mail for Restaurants: A Great Way to Expand Your Business Reach
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Print marketing can be an investment that really pays off, with some careful planning and research. Avoid an expensive flop and many of the common mistakes, such as choosing the wrong items for the campaign. Find out which items you should use to get the results that you want. There are many … [Read more...] about Which Printed Items Should Be Used for Print Marketing?
One of the first, and perhaps the best known, catalogs in the United States was the Sears, Roebuck and Co. catalog. Publication began in the 1890s and soon after mailing catalogs became an innovative way to sell products. Fast forward to the 21st century and mailing catalogs is still an active … [Read more...] about 10 Big Considerations When Mailing Catalogs
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