If you’re looking for ways to get creative with your next print project, consider the advantages of die cut printing. This unique type of printing offers a level of detail and aesthetics to your projects that no other type of printing can match.
Let’s look at what die cut printing is and how it makes your message stand out.
What Is Die Cut Printing?
In the printing world, a “die” refers to a sharp, thin blade that has been turned into a specific shape. It works much like a cookie cutter, cutting out a specific shape on paper. Because of its sharpness, dies can cut through thicker materials like cardstock, labels, vinyl, and other premium substrates. The final result is a clean, crisp, uniform edge on every print.
Like other printing processes, die cut printing is automated for efficiency, which helps to keep costs low. Cuts are made uniformly and offer a smooth, seamless final product.
Printing companies that offer die cuts usually have several pre-cast templates you can use (e.g. common shapes like triangles and circles). However, custom die cuts are easy and inexpensive to make so you can get the perfect shape for your project.
Why Die Cut Printing Stands Out
Die cuts offer as much variety as your own imagination. If you can dream it, die cuts can do it. Die cuts are often used to create the perimeter of a printed piece, but they can also be used to add accents to your print projects. For example, you might cut out a “window” on a fold-out brochure to draw attention to the content within.
In a world of standard A1’s and A4’s, custom shapes in printing aren’t hard to notice. It’s an interruption to the norm, which can give it the recognition it deserves.
Also, consider that die cuts add a layer of texture to every piece. The more you can engage the senses, the better chance you have of being remembered.
How to Use Die Cut Printing
Because of its versatility, die cut printing can be used in a number of print projects. Everything from marketing collateral, direct mail marketing, and even business cards can get a little recognition boost from unique die cuts.
As previously mentioned, you could use die cutting to add a bit of mystery to your content, such as a “sneak peek” window. Or, use die cutting to highlight an important part of your marketing content. Die cut your logo on your business cards or create a unique shape for door hangers or tradeshow handouts.
There’s never a wrong way to put your creativity to work.
Las Vegas Color Graphics Offers Die Cut Printing
Las Vegas Color Graphics isn’t just a printing house. We’re also experts on helping our clients maximize their printing projects by answering questions and offering our professional expertise.
If you’re interested in die cut printing but not sure where to start, reach out today to talk to one of our experts. We’ll help you explore your options so you can make an informed decision for your project. Click here to contact us today and take your print job skyward.
