It’s a common question: what type of printed marketing material does my company really need? You may know of all (or most) of the printed material options available to you. But that doesn’t mean that your business necessarily needs every possible option. So just in case you aren’t sure what your … [Read more...] about What types of printed marketing material does your company need?
Las Vegas Color Graphics marketing services provide graphic design, printing, and complete direct mail services.
Regardless of whether you work in marketing, you probably know a good brochure (and a not-so-good one) when you see it. What you may not be able to identify is exactly what about the brochure makes it appealing, while another one that seems in some ways similar, strikes you as simply appalling … [Read more...] about 8 Quick Tricks for Coming Up With Creative Brochure Ideas
As the largest privately-held printing company in Nevada, we work with a lot of clients who are pushing out new marketing initiatives everyday. The keyword here is marketing (not branding). We’re stressing the point because often, we hear the words marketing and branding thrown around haphazardly, … [Read more...] about Why Marketing and Branding Aren’t the Same Thing
What is it about the brochure in particular that makes them so effective? More importantly, what are the advantages of a brochure in today’s digital age? You've realized it's time to add a new marketing piece to your company’s repertoire. Perhaps you’ve considered multiple options, a brochure … [Read more...] about 6 Advantages of a Brochure that make them a Marketing Favorite
If you’ve been looking into copywriting services for your business, you’ve probably noticed that there is more than one kind of copywriter. In fact, there are many. One form of specialization within copywriting is to have a focus on a specific industry, such as pharmaceuticals or consumer products. … [Read more...] about What Makes a Great Brochure Copywriter?
If you are planning to open a new store or other type of business, then grand opening direct mail can help bring attention to your company. Direct mail will let people know that you are in business and draw them into your establishment. There are some helpful tips that can help you create a mailer … [Read more...] about Grand Opening Direct Mail Tips to Promote Your New Business