Graphic design trends are ever evolving, some lasting for years while others are gone within months.
We’ve done the research for you, and the results are in:
HERE ARE OUR TOP PREDICTIONS FOR GRAPHIC DESIGN TRENDS FOR 2019
Pantone Colors for 2019
Each year, the Pantone Color Institute releases the hottest colors for the upcoming year. They predict the colors consumers will crave the most and what will most likely appeal to our emotions and desires.
For 2019, some of Pantone’s choices were inspired by “fetish foods” that wow. These are varying shades of spicy reds, purples, and oranges that allude to foods like peppers, chocolates, fruits, and desserts.
In total, there are 72 colors spanning eight unique color palettes for designers to pull from. These color trends are used in many design aspects, from home decor to fashion to graphics and more.
While minimalism and flat design have been experiencing their heyday, 2019 will help them continue full speed ahead.
There’s enough digital clutter and information overload, and minimalist graphics is a much-welcomed respite. Simple, straightforward elements can help catch attention in a world full of over the top advertisements.
Designers would do well to eliminate any distracting elements from their designs that take away from the core message. In 2019, you can say more with less.
Recent years have seen websites and the like with fairly predictable layouts. This wasn’t by accident, either. Many plug-and-play website creators, like Squarespace or Wix, make it easy to pull together your own website with little to no design knowledge - just drag and drop elements onto an existing template.
But this long-standing predictability is signaling that 2019 is due for a shakeup. Asymmetry and surprising perspectives are almost needed to bring something new to the digital scene.
Blogs and websites, in particular, may become more scattered with design experimentation. Things may end up where you wouldn’t expect them to be on a screen. Breaking old patterns while forgoing creating new ones is likely to be a norm next year.
It’s not a bad idea. It gives users a reason to make new discoveries and venture off the beaten path. It’s also sure to be a strong test for a company’s content quality and UX alike.
The gradient trend has been come and go, going from hot ticket item to fading off the charts and back again. This year consider this trend at the top of its game.
Color transitions are evident in many other graphic design trends, which means gradient will once again find appeal among consumers. As designers are using a more varied approach to color and transitions, gradients will likely see a slight makeover in how and when they’re used.
Veering away from the ombre effect, modern gradients will use a greater variety of color to make any background come alive.
Keeping pace with the rise of digital, mobile, and modern technology, 2019 will be the year of the galactic effect.
Space travel and planetary discoveries have been hot topics in science and government (bring on the Space Force!). So it’s no surprise that out-of-this-world design elements are being brought down to Earth.
Bright colors, laser-sharp lines, starbursts, shimmering space dust, and other cosmic themes are already making their way onto designer desktops.
The wave effect became popular earlier this year, and it looks like it’s here to stay for another trip around the sun. This unique effect is placed over an image to make it look purposely damaged or distorted, almost like a glitch on a television screen.
The wave effect can be used on whole images or just on small portions to create the desired effect.
Font and Typography Experimentation
From logos to printing on posters and brochures, fonts and typography are expected to take an unusual turn. Not just responsible for conveying textual information, fonts and lettering have the unique ability to offer tone, style, and ideas.
Designer fonts will likely become a huge trend in itself. Fading fonts combine the typography trend with another hot idea - negative space (the next trend on this list).
The main thing to remember when experimenting with font combinations is that your message shouldn’t be sacrificed for creativity’s sake.
Your words still need to be readable, and your design must make sense to your audience and message. Failing to follow these simple rules can actually have an adverse effect on what you’re trying to accomplish.
Fonts and lettering have the unique ability to offer tone, style, and ideas.
Using space in the negative almost always impresses in graphic design. The concept isn’t new but remains highly unusual and intriguing.
In simplest terms, negative space is the space surrounding an object within an image. Think of it as a subtle image within a bolder image. You can check out a few creative examples here.
Duo-toned images remain a bold way to make a statement and earn attention, especially if those tones are ultra-contrasting. Think bright magenta or teal blue with a sunny yellow. The two-toned colors can make certain elements pop over others while adding depth and dimension to the image as a whole. It’s a quick way to grab attention and remains hard to overlook.
The meme culture is stronger than ever, which is one major reason why text overlays are so effective. As stock photos continue their steep decline, adding custom text to images and graphics create instantly shareable content. Everyone from bloggers to social media experts are using this style and it’s not fading anytime soon.
Much for the same reasons that stock photos are going the way of the buffalo, consumers are becoming increasingly attracted to hand-drawn images. There’s a huge push for authenticity and originality in the graphics world, and hand-drawn graphics offer plenty of both.
This trend takes many different forms:
One option is to create 100% hand-drawn designs using one or more colors. Nothing about the image is fabricated or otherwise altered.
Another option is to add a hand-drawn graphic over another image. You might have a photograph of a landscape or person, then include a hand-drawn chart, word, or doodle to emphasize a point.
What’s Your Favorite Design Trend Prediction for 2019?
With little time left in 2018, it’s time to start thinking about the graphic design takeover for 2019. Which of the above trends do you think will make the biggest impact?