Let’s face it. People love to get mail. Even if it is an advertisement people will peruse through it to check out products, sales, and services. It’s just one of the benefits of direct mail. Benefits of Direct Mail Outweigh Email Marketing Emails are easy to quickly delete without even seeing … [Read more...] about 10 Tried and True Benefits of Direct Mail
Helpful Hints for Easier Direct Mail Data Management
According to TheDMA.org data is the new gold of our economy. Direct mail data management is the key to your mailing success. Direct mail data management can be easy or hard, and it is up to you which of these is the case with your data. There are some helpful hints that can make managing your … [Read more...] about Helpful Hints for Easier Direct Mail Data Management
Direct Mail Data Management for Security and Efficiency
Direct mail data management is, in the simplest terms, the record keeping in direct mail marketing campaigns. Whether you’re using a targeted, vertical market client database, or a gigantic, 15 million record holding database with multiple sources, keeping track of every record is vitally important … [Read more...] about Direct Mail Data Management for Security and Efficiency
