Trade show banners are one of the easiest ways to get noticed at events. With your brand emblazoned on a large-scale printout, it’s hard for attendees not to take notice.
One of the biggest challenges for companies is deciding how to use banners to market themselves. Trade shows are constantly pushing the boundaries of what displays can look like, how big they can be, and how much attention they command.
Let’s look at a few options for trade show banners you can use to make your next event memorable and effective:
Trade Show Banner Stands
One of the most common must-haves for trade show marketing, banner stands offer striking graphics that can be placed just about anywhere. You can keep one at the front of your booth or use several throughout the exhibit hall to market your brand or drive booth traffic.
Banners stands are usually retractable for easy transporting. When you’re ready to display your banner, you simply pull the graphic out of the enclosure and lock it into place. There’s no special hardware or tools required to use, which makes them an attractive option for tradeshows.
There are other types of banner stands, such as tension-supported and motorized. Some companies have spread one giant graphic across several banner stands to make a statement display. The options are only as limited as your creativity.
The classic hanging banner is an effective marketing tool at trade shows and conventions. These banners are usually printed on high-quality substrates and are rolled up until needed. You can hang them from your trade show display or elsewhere in the exhibit hall to send your message soaring.
Hanging displays aren’t just limited to flat, two-sided banners. Experiment with shape and dimension to create a display that event attendees can’t miss.
Banners provide an easy way to brand your booth without ordering a custom exhibit display (which can get super expensive!). Rather than a completely customized display, you can add a banner with your message and logo to make it uniquely yours.
The best part about backdrop trade show banners is that they’re completely customizable. You can create one in any size with any high-quality graphic. Because trade show exhibits come in a variety of sizes, you can get exactly what you need to fit your display.
Don’t forget that banners have two sides! Some banner types may not be right for printing two-sided, such as retractable banners that usually have a pole behind them, which can block your image. Remember this extra banner real estate when you order, as it can double the impressions you make at your event with minimal extra effort.
Bring Las Vegas Color Graphics to Your Next Trade Show
Las Vegas Color Graphics has been serving companies in their trade show printing for decades. We are the only printing company in Las Vegas that performs all printing in-house, giving you a single source for your trade show projects.
Contact us today to talk about your upcoming event and learn more about our banner printing services.